Join Matthew Norton (IQVIA Canada) and Catherine Dunwoody (EY Canada) as they dive deep into the evolving pharmaceutical landscape. Explore the impact of RSV and GLP-1 therapeutics, the role of digital transformation in healthcare, data-driven launch performance insights, and the power of strategic collaboration between industry leaders.
Learn how to:
- Latest trends in drug launches
- Performance data for new therapeutics
- Omnichannel engagement strategies
- How to optimize marketing spend
- Adapting to changing healthcare dynamics
Explore more Pharma Marketing insights at the Digital Pharma Summit Resource Hub: https://www.digitalpharmasummit.ca/resources/
