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Blogs & Reports

30 Mar 2025

Transforming Pharmaceutical Launch Strategies in a Dynamic Healthcare Landscape | Whitepaper, FUTURE PHARMA 2024

Introduction: In an era of unprecedented healthcare transformation, pharmaceutical companies face a complex landscape of technological disruption, evolving patient expectations, and increasingly sophisticated market dynamics. The traditional approaches to drug launches and market engagement are rapidly becoming obsolete, demanding a …...

Matthew Norton and Catherine Dunwoody

Blogs & Reports

23 Apr 2025

Revolutionizing HCP Market Research: Transforming Insights Generation through AI and Software Innovation | Whitepaper

Introduction: The pharmaceutical industry stands at a critical inflection point. Traditional market research methodologies are rapidly becoming obsolete, challenged by changing physician demographics, technological advancements, and increasingly complex healthcare landscapes. As pharmaceutical companies seek to understand evolving market dynamics, the …...

Peter Doulos

KeyOps

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